Top 5 Waifu Games Performance in the UK, Q3 2025

In the third quarter of 2025, the performance of the top 5 Waifu games in the United Kingdom varied significantly across downloads, revenue, and active users. Here's a closer look at the data provided by Sensor Tower.

Umamusume: Pretty Derby from Cygames, Inc. saw a peak in weekly revenue at approximately $204.6K in mid-July, although it declined to around $35.8K by the end of September. Weekly downloads started strong at 29.7K in early July but tapered to 3.5K at the quarter's close. Active users, however, remained more stable, peaking at 62.3K in late August before gradually decreasing to 45.7K.

GODDESS OF VICTORY: NIKKE by Level Infinite experienced fluctuations in revenue, starting at $47.9K and ending at $33.5K. Downloads were modest, with a slight increase in late September reaching 689. Active users showed some resilience, peaking at 21.1K in late September.

The performance of Azur Lane from YOSTAR LIMITED was marked by a significant revenue increase in mid-September, reaching $22.5K. Downloads remained low, peaking at 399 in mid-September, while active users fluctuated slightly, ending the quarter at 1.1K.

Run! Goddess by TOP GAMES INC. saw a decline in revenue from $8.7K to $3.3K over the quarter. Downloads decreased significantly, dropping to zero at the quarter's end. Active user numbers also saw a decrease, peaking at 2.8K initially and ending at 1.3K.

Finally, Lost Sword from Wemade Connect Co., Ltd. showed varied performance with revenue peaking at $15.8K in mid-July before declining to $3.5K. Downloads started at 3.2K, falling to 225 by the end of September. Active users began at 1K and slightly decreased to 1K by the quarter's end.

For more detailed insights, visit Sensor Tower's platform to explore these trends further.